Why you should use email marketing

Are you missing out on potently growth and monetization? Find out in-depth in this article the main reasons why you should be using email marketing and why is email marketing so important. Write down why you should use email marketing and why you shouldn’t use email marketing. Though out our research you will find pros and cons for your checklist.

Email marketing is getting your followers and customers signed up for an email list. There are over 4.5 billion active daily email users. Many people in the industry will tell you to go out and collect emails first, and I find that to be true for many reasons. First, you need a email list to maintain a healthy brand/business.

When growing your brand, you will want to have your own list to send out messages to follow up with. To do so you should create a gated offer with gated content, discounts, service-based inquiries, etc. In exchange for this gated offer, you will get your leads information to follow up.

When building out your email list, you will have the chance to monetize your list. This is a great income stream to have in your business. You can send out one-time discounts, promote affiliate products and many more ways to earn. The more extensive your list the bigger you’ll cash in. 

What are five advantages to using email marketing?

  • With many significant advantages of email marketing, one of them is owning your list! This is very valuable and is an asset to your brand!
  • Collect enough leads to send an email blast anytime of the day from a laptop or smartphone from anywhere in the world.
  • Email marketing is a vital investment. For every dollar, you spend you will come out positive!
  • Build loyalty and a relationship with each customer. Personalized emails can build loyalty over time with great content and a customized message. 
  • Passive once you set it up it will do the automation for you. So you can have a whole year’s worth of emails set to send out whenever you want.

Why should we use email marketing?

I don’t doubt that we should be using email marketing. You have nothing to lose when starting. If you offer a service or sell products, you should maintain and keep growing your list no matter what. You should use email marketing for its great benefits that you can’t get in other areas of your brand.

Following up with your customer is so important. You want people to return and be a repeat customer. This is what email marketing will do for you. You can have another email list as a newsletter to send out company updates and lets your customer and follower build out a relationship with your brand.

When should you use email marketing?

If you offer a service, product or are a website owner, you should use email marketing as soon as now or when your first start out. Your email list will take time to grow in size. You have to have a solid lead campaign to go out and get leads.

Starting off you can run ads via any social media platform you choose and start collocating emails. Offer deep discounts, high quality ebooks and pdfs to catch potential leads. Email services like Get Responds offer everything you will need for your email campaigns even building your landing page.  

Is email marketing still effective?

Email marketing is still very much effective for your brand and business. If you are not using it in your business and your competitors are, you are getting beat. You will miss out on a lot of great opportunities.

Emails are sent every second from around the world. Most people check their email at least once a day. Now ask yourself how many times a day do you look at your emails. 89% of marketers use email marketing as a primary source for generating high quality leads. Email marketing is more effective than ever!

How can email marketing improve sales?

Email marketing is an excellent source of income and can improve sales in your business. First, once your list hits a couple of thousands, you can start monetizing by sending out special offers or affiliate products.

You can carry out many ideas when monetizing your list like flash sales, exclusive coupons, preorders for up and coming products and limited offers. As a result, you will be able to boost your costumer’s relationships, your email marketing will improve and your sales will go through the roof!

Why is email the best way to communicate?

Email is the best way to communicate with your email list. For starters your email list is warm and they are more than likely to buy from you again or use your services. Your email list is a list that you own, unlike other social media platforms. A social media company could go bankrupt or shut down and you can lose all your followers. Or they could kick you off and ban you if they don’t like what you are doing or promoting.

Email is the best way to communicate and develop a relationship with past leads and potential ones. Unlike your followers, you can’t do too much to monetize and get some feedback for data to scale. Communicating via email is convenient and easy to produce. 

Conclusion On Why You Should Use Email Marketing.

Email is a very powerful tool when it comes to connecting you to your most loyal customers.You should use email marketing when you want to grow your business revenue and to expand your brand with your products and services. Learning how to write good copy headlines that will capture your subscriber’s eyes when they are scrolling through their email and see tons of emails trying to capture their attention daily.

Make sure that you do your research and have a better understanding of what more that goes into email marketing. I’m sure that you will enjoy implementing email marketing into your brand just as much as your customers will like to interact with you and your brand.

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AUTHOR

Hey there, I'm Tahj, the digital marketing specialist with a passion for taking brands to the next level. My goal is to unleash my creativity and imagination to find unique ways to market your business. I built this website to share my expertise and to empower you to achieve financial freedom and success that lasts a lifetime.

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